An experienced Public Relations professional with over 7 years of experience in corporate communications and media relations. Proven track record of developing and implementing successful PR campaigns for clients across multiple sectors. Adept at crisis management, stakeholder engagement, and digital PR strategies. Seeking a new challenge to leverage my expertise in a dynamic PR environment.
01/2020 - present, Senior PR Account Manager, Weber Shandwick London, London
Lead a team of 4 PR executives managing accounts for 6 major clients including Unilever and Vodafone
Developed and implemented a crisis management strategy for a FTSE 100 client during a significant product recall, resulting in 70% positive media coverage
Created and executed integrated PR campaigns across traditional and digital channels, achieving an average 35% increase in client brand awareness
Secured coverage in top-tier publications including The Guardian, Financial Times, and BBC News
03/2017 - 12/2019, PR Account Executive, Edelman UK, London
Supported the PR team on accounts for clients in the technology and consumer sectors
Drafted press releases, media pitches, and feature articles that secured coverage in target publications
Coordinated press events and product launches, including a major tech product launch at The Shard
06/2016 - 02/2017, PR Intern, Frank PR, London
Assisted with the implementation of PR campaigns for consumer brands
Conducted research for new business pitches and client projects
Supported team with administrative tasks and event organisation
Monitored media coverage and contributed to client reports
09/2013 - 06/2016, BA (Hons) Public Relations and Advertising, University of Westminster,
Grade: 2:1
09/2011 - 06/2013, A Levels, City of Westminster College,
English Literature (A), Media Studies (A), Psychology (B)
- Strategic PR planning and execution
- Crisis communications management
- Media relations and journalist engagement
- Social media strategy and content creation
- Press release writing and distribution
- Event planning and management
- Client relationship management






































