Results-driven Business Development Manager with 8+ years of experience in B2B sales, strategic partnerships, and market expansion across technology and professional services sectors. Proven track record of exceeding revenue targets by 25%+ annually, developing key client relationships, and identifying new market opportunities. Expertise in lead generation, proposal development, and cross-functional collaboration to drive sustainable business growth.
03/2021 - present, Senior Business Development Manager, Sage Group plc, Newcastle upon Tyne
- Spearhead business development initiatives for the North England region, managing a portfolio of 150+ SME clients
- Exceeded annual revenue targets by 32% in 2023 and 28% in 2022, generating £2.1M in new business revenue
- Developed strategic partnerships with 5 key technology integrators, resulting in 40% increase in qualified leads
- Led cross-functional project teams to deliver tailored software solutions for manufacturing and retail sectors
- Implemented new CRM processes that improved lead conversion rates by 18%
- Mentor junior BDM team members and contribute to regional sales strategy development
06/2018 - 02/2021, Business Development Manager, BT Group, Birmingham
- Managed business development for enterprise telecommunications solutions across West Midlands territory
- Achieved 124% of annual sales target in final year, securing £1.8M in new contract value
- Successfully penetrated new market segments including healthcare and education, winning 12 major contracts
- Collaborated with technical teams to develop bespoke network solutions for enterprise clients
- Established key relationships with procurement teams at Birmingham City Council and University of Birmingham
- Reduced client churn rate by 15% through proactive account management and service enhancement initiatives
09/2016 - 05/2018, Business Development Executive, Capgemini UK, London
- Focused on new business acquisition within financial services and retail sectors in Greater London
- Generated £950K in new business revenue over 20-month tenure
- Conducted market research and competitive analysis to identify emerging opportunities in fintech sector
- Supported senior management in developing go-to-market strategies for cloud transformation services
- Built and maintained pipeline of 80+ prospects using Salesforce CRM
- Achieved 'Rising Star' recognition for exceeding quarterly targets by average of 22%
01/2013 - 01/2016, Bachelor of Science (Honours) in Business Management, University of Leeds, Leeds
Relevant Modules: Strategic Management, Marketing Strategy, International Business, Financial Analysis
- Strategic Business Development
- B2B Sales & Account Management
- Market Analysis & Research
- Partnership Development
- Revenue Generation
- Client Relationship Management
- Proposal Writing & Tendering
- CRM Management
- Negotiation & Contract Management






































