Passionate and dynamic business analyst with 10+ years of experience in analyzing complex data and business processes to drive strategic decisions. Proficient in data modeling, requirements gathering and process improvement. Proactively followed marketing trends with a view to innovative data-driven business solutions from different perspectives.
01/2017 - 12/2022, Senior Business Analyst, Sky Builders, Edinburgh
- Effectively led the IT business analysis teams within the region and provided exceptional support to the lead product manager.
- Successfully analyzed the company's 12 month sales results to provide helpful monthly sales projections.
- Organised and facilitated workshops and interviews with stakeholders to determine business priorities consistent with project goals.
- Collaborated with cross-functional teams to collect and document business requirements, resulting in a 18% reduction in project delivery time within two years.
- Conducted user acceptance testing and provided actionable feedback, reducing software defects by 22% before deployment.
- Developed data models and performed analysis to support new target marketing strategies, resulting in a 16% revenue increase over 3 years.
08/2013 - 12/2016, Business Analyst, Cybertools, Livingston
- Conducted market research to identify business opportunities, contributing to the development of two new product lines.
- Worked closely with product owners, UX/UI designers and developers to ensure development work was aligned with priorities.
- Assisted with planning and set expectations for delivery of new features and functionalities.
09/2008 - 05/2012, Bachelor of Science in Business Administration, University of Edinburgh, Edinburgh
- English
- French
- Italian
- Gaelic; Scottish Gaelic
- Business Analysis
- Strategic Planning
- Leadership
- Data Analysis
- Problem Solving
- Customer Service
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